Marketing Lead — Healthcare AI

Marketing Remote (Global) Full-time $70K – $95K + Equity

GTMGrowthBrandHealthcare

ABOUT THE ROLE

Own the Premedice brand and growth funnel end-to-end. You'll set the positioning, run multi-channel campaigns, and turn medical AI complexity into a story doctors, patients, and health systems actually want to follow. This is a builder role — you'll work with the CEO on positioning, the content team on messaging, and the engineers on proof. You'll be measured on qualified signups, pipeline, and brand authority, not vanity metrics.

WHAT YOU'LL DO

Responsibilities

Own go-to-market strategy across paid, organic, partnerships, and lifecycle channels

Set the marketing positioning and messaging hierarchy — keep every surface on-canon

Plan and run launch campaigns for new features, clinical tools, and research drops

Manage paid acquisition budget across Meta, Google, LinkedIn, and clinical networks

Coordinate with the content team on SEO strategy, thought leadership, and editorial calendar

Build the marketing stack — analytics, attribution, CRM, lifecycle automation, A/B testing

Run partnership and co-marketing outreach with EHR vendors, clinical networks, and medical associations

Produce quarterly marketing reports — pipeline, CAC, channel ROI, brand authority signals

Hire and manage a small marketing team as we grow

Brief and review ad creative, landing pages, and email sequences before they ship

WHAT WE'RE LOOKING FOR

Requirements

5+ years marketing experience with at least 2 years in healthcare, biotech, or regulated SaaS

You've owned a growth function or a major channel before — you can show the numbers

Strong written communication — you'll write positioning, briefs, and customer-facing copy

Comfortable with marketing analytics, attribution, and SQL-level funnel inspection

Experience with HIPAA-aware marketing — you understand what claims you can and can't make

Bonus: clinical or healthcare provider network you can activate

Comfortable being the only marketer in the room for a stretch before hiring

You've worked with AI-native workflows and can brief creative teams using tools like OpenCode, Claude Code, or Cursor

READY TO APPLY?

Interested in this role?

Send us your resume and a brief note about why you're the right person for this position. We review every application.

Apply via Email View All Roles